999 Main Street, Sturgis, SD

Honor the Rider. Inspire the Future. Build the Legacy.

Get involved and help us reach our goal.

Here's how:

  • Donate in the form of a tax-deductible pledge of support. All gifts, large and small, will bring us closer to our $1,500,000 goal.
  • Give through the 1500 Rider program; seeking 1,500 contributions in $1,000 increments.  We will create a donor wall of motorcycle license plates to honor your gift.
  • Donate to our Collection. Make your own relics a part of the Sturgis Motorcycle tradition by giving them to the Museum.
  • Donate in the form of a Legacy Gift. Name galleries, hallways, and other spaces inside the expanded Museum.
  • Start your own Endowment Fund.

Our graditude to these special donors

Hall of Fame Inductees Mr. Willie G. and Mrs. Nancy Davidson have donated a generous grants over the years to the Sturgis Motorycle Museum & Hall of Fame through the Davidson Family Fund. Their annual gifting has contributed greatly to our exhibits and expansion project.  

Annual grants have been given from the Lichter Family, in memory of George Lichter and his life well lived. These gifts in tribute have been directed toward our expansion project where we will honor our supporters and their great stories, like Mr. G. Lichter.

Mr. Roger and Mrs. Elaine Haydock have donated thier time, money, vehicles and friendship to the Museum and their contributions have assisted in all areas and programs for the Museum operations and growth.  



Our Campaign and Request

The Sturgis Motorcycle Museum & Hall of Fame needs your support in the campaign to keep the spirit and tradition of Sturgis and the legacy of the motorcyclist alive.

Our request is for financial assistance to sustain the following initiatives:

Initiative One: 
Renewing the Legacy


Initiative One includes a 7,000 square foot addition that will accommodate more visitors, house the Hall of Fame story exhibit, incorporate themed galleries, and facilitate better direction of museum traffic. For more information, visit our building project page by clicking the button below.

Building Project page.

Initiative Two: 
Showcasing the Wonder


A motorcycle without a rider is only a machine. Initiative Two proposes the creation of dynamic exhibits and galleries that will add more motorcycles and tell the personal stories of the people behind the bikes. With $1,000,000 raised, we'll improve our educational strategies, expand our galleries, and develop our programs, equipment, and technology.

Initiative Three: 
Assuring the Future

To keep the spirit of Sturgis alive, we must plan for the road ahead. With $1,000,000 raised and allotted for Initiative Three, our hope is to give the Sturgis Motorcycle Museum carefully planned funding for a sustainable future.